Data Privacy & Compliance: Protecting Your Customers and Your Business
As the FIFA World Cup 26™ brings international visitors to our region, businesses must be mindful of how they handle customer data. Collecting names, emails, payment details, or even Wi-Fi login information comes with legal and ethical responsibilities. Clear communication and compliance with global privacy expectations will help you build trust and avoid potential issues.
Things to Consider:
Consent for data collection. International visitors may be accustomed to strict data protection standards, such as Europe’s GDPR. Customers should know when and why you’re collecting their data, and they should always have the option to opt out.
Privacy policies for non-English speakers. With visitors from all over the world, your privacy policy should be accessible and understandable—even for those who don’t speak English fluently.
Action Steps to Stay Compliant and Transparent:
Review your privacy policy. Make sure it clearly explains what information you collect, how it’s used, and how long it’s stored. Keep the language simple and user-friendly.
Gain consent before collecting data. Whether it’s through online forms, loyalty programs, or email sign-ups, provide a clear checkbox or statement asking for permission.
Offer multilingual versions. Even a simplified translation or summary in key languages (such as Spanish or French) can help international guests feel more informed and respected.
Train staff on privacy practices. Employees should understand what information they can collect, how it’s stored, and what not to ask for.
Audit your systems. Confirm your website, Wi-Fi network, and payment systems meet current security standards and comply with relevant laws.
Provide an opt-out option. Whether it’s email marketing or loyalty data collection, customers should have a simple way to decline or unsubscribe.
Being proactive with data privacy is more than just compliance—it’s about showing your customers that you respect and value their trust. By making your policies clear, accessible, and consistent, you’ll build stronger relationships and safeguard your business during this global event.
As the global spotlight turns to our region for the FIFA World Cup 26™, businesses across Blue Springs have a once-in-a-generation opportunity to shine. Whether you’re looking to boost visibility, prepare your staff, or stay ahead of changing regulations, this series will help you stay informed and ready. Each month, we’ll share tips, tools, and timely updates to support your planning and keep your business running smoothly during this major international event. Let’s make sure we’re not just watching from the sidelines—we’re ready to win!
The Blue Springs Chamber is proud to be a collaborator in KC Game Plan, a new readiness initiative from KC2026 to help small businesses prepare for opportunities tied to FIFA World Cup 26™. Learn more about this small business initiative here: https://kansascityfwc2026.com/kc-game-plan/.
